Global Campus Management’s success is attributed to the identification of quality education products and the development of strong educational brands.
Quality education products
Global Campus Management’s strategy as an education management organisation is predominantly through the acquisition of businesses or licenses that provide entry to relevant markets. GCM will create a brand or partner with a brand owner to achieve its goals.
The company’s mandate is to identify quality education products, and niche markets that are quantifiably capable of being expanded quickly and can be distributed widely to offer value added potential to our stakeholders.
The company’s strategy has been to develop strong brands names in the vocational sectors (e.g. Meridian International Hotel School), when traditionally strong brands do not exist. GCM’s plans are to develop and expand our partners’ course offerings in a fast growing education sector. The company has secured exclusive rights to internationally recognised brands in niche areas such as Fashion Design institutions (i.e. ESMOD Australia).
The recent changes made by The Australian Government revolutionize the funding available to domestic students enrolling in private vocational courses. The Federal FEE HELP funding will soon be available for approved programs. Given that many of the students enrolled in the GCM courses are international, there is significant scope for GCM to expand its offerings to domestic students in all education sectors.